LES GRANDS DIRIGEANTS

Code Cours
2324-IÉSEG-BA3S1S2-STR-B3-EE02UF
Language of instruction
French, English
Teaching content
STRATEGY MANAGEMENT
Training officer(s)
J.ANGOT
Stakeholder(s)
Jacques ANGOT
Level
Bachelor
Program year
Period

Présentation

Prerequisite
None.
Goal
Becoming a future leader can be helped by understanding the careers of some of the leading players in the business world. Accommodating at the same time history, general knowledge of the business world and theories about the decisions and strategies, this elective aims to sensitise students to the world of top leaders and the way they use their talent, their strategic choices and their way of managing their environment. All of these elements have made them icons of the business world.

At the end of the course, the student should be able to:
- develop a critical vision of the economic world and in particular of capitalism in its teaching and its practice
- maintain awareness of the evolution in the world of the big firms, their history and their current issues.
Presentation
Session 1
A top leader or businessman: who is this?
Destroy misconceptions and distinguish between reality and fantasy.

Session 2 :
A leader: vision, values & desire before anything else.

Session 3 :
Performance in the business world.
Success, personal wealth and capital accumulation.

Session 4 :
Businessmen, are they created, born like that or do they inherit the position?
Talent transformed into real strategies.

Session 5 :
Ethics, morals and the media.
Whipping boy, icon and deviant in relation to morals.
Rhetoric, manipulation and legitimacy.

Session 6 :
Discussion.

Modalités

Organization
Type Amount of time Comment
Face to face
Interactive class 16,00
Independent study
Individual Project 35,00
Overall student workload 51,00
Evaluation
An active participation during the critical analysis of biographies is required.

Ressources