Marketing et plans
Année du cours : 2 année(s)
Etablissement : ISTC – MANAGEMENT ET COMMUNICATION
Langue : French
Formation(s) dans laquelle/lesquelles le cours apparait :
Période : S2
Marketing course of the 1st semester
– Having read the theorical inputs of the Marketing course of the 1st semester
– Mastering the marketing strategy steps for an operational implementation (mix marketing), in the context of development and the launching of a new product
– review of key points
– teamwork
– intermediar validations
– coaching
