DIGITAL STRATEGIES AND GLOBAL ISSUES

Année du cours : 1 année(s)

Etablissement : IÉSEG School of Management

Langue : English

Période : S2

Basic knowledge in the domain of management, organization, and business. Passion about global business strategies and digital business.

At the end of the course, the student should be able to:


• acquire a critical awareness of the opportunities and risks concerning digital business in the global world.
• understand the challenges of technology implementations in the modern and global world.
• identify and analyze the challenges that are associated with global expansion of digital companies.
• understand the responsibilities of digital companies in the global world.
• provide business recommendations and advices for business enterprises as global digital strategists and leaders.

Understanding the global, digital, and technological challenges, risks, opportunities, and responsibilities based on case analysis and discussion.
Analyzing the business of companies using managerial and strategic planning techniques and tools.
Analyzing global challenges of companies using strategic tools and frameworks
Analyzing digital and technological challenges using digital implementation checklists.
Developing strategies and recommendations for global expansion of digital businesses.
Presenting and communicating analysis with the audience.