MANAGERIAL ECONOMICS
Année du cours : 1 année(s)
Etablissement : IÉSEG School of Management
Langue : English
Formation(s) dans laquelle/lesquelles le cours apparait :
Période : S1
Recommended preliminary skills: basic knowledge of microeconomic analysis and mathematics for economists.
At the end of the course the student should be able to :
– Understand and explain key economic concepts as they relate to managerial decision making
– Intepret and analyze complex business situations using a formal economic framework
– Apply the analytical framework to provide quantitative support for managerial decision making
– Develop and defend a project that considers managerial decision making in a global economic environment
The first part of the course comprises the basics of managerial economics, including:
– Demand, production and market structures
– Pricing, tactics and strategic interaction
The second part deals with advanced topics in managerial economics. This part covers advanced pricing techniques, auction mechanisms, information technology and technological change.