OPERATIONS MANAGEMENT STRATEGY AND COMPANY OBSERVATION

Année du cours : 1 année(s)

Etablissement : IÉSEG School of Management

Langue : English

Période : S2

– Business strategies
– Fundamental business activities, in particular, supply chain-, outsourcing- and vertical intergration-related activities

At the end of the course, the students should be able to:

– understand the links among strategies at different levels
– comprehend the development of different operations strategies
– identify the issues to be addressed in the creation and implementation of operations strategies
– develop appropriate strategies to improve company’s performance

* Session 1: Important concepts and definitions, e.g., links among strategies (AOL: 5.D, 6.A, and 6.B).
* Session 2: Case study 1: Supply chain strategy at TCL Multimedia (AOL:1.A, 1.B, 1.C, 3.B, 4.A, 4.B, 5.B, 5.D, 6.A, and 6.B)
* Session 3: Case study 2: VF Brands: Global supply chain strategy (Note: This case study addresses Outsourcing strategy) (AOL: 1.A, 1.B, 1.C, 3.B, 4.A, 4.B, 5.B, 5.D, 6.A and 6.B)
* Session 4: Case study 3: Bergerac Systems: The challenge of backward integration (AOL: 1.A, 1.B, 1.C, 3.B, 4.A, 4.B, 5.B, 5.D, 6.A, and 6.B)