UNDERSTANDING INDIA FOR BUSINESS
Année du cours : 1 année(s)
Etablissement : IÉSEG School of Management
Langue : English
Formation(s) dans laquelle/lesquelles le cours apparait :
Période : S1
At the end of the course the student should be able to:
– Develop understanding of business environment in India
– Differentiate various regions in India and maket features in those regions
– Become familiar with major companies in various sectors
– Become aware of key issues in managing businesses in India
– Understand issues related to engaging with various stakeholders for business in India
– Develop awareness of ethics, sustainability and social responsibility issues in doing business in India
* Key characteristics of contemporary Indian society
* The Indian government, politics and bureaucracy
* Indian educational system and skill availability
* Indian values and their applicability to Marketing, HRM etc.
* The Indian markets
* Rural urban divide in India
* Indian styles of management and leadership
* Entrepreneurship and business innovation in India
* Challenges for the expatriate executive in India
