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Establishment
Language of instruction
English
Teaching content
MANAGEMENT OF INFORMATION SYSTEMS
Training officer(s)
S.ADDAS
Stakeholder(s)
Shamel ADDAS
Présentation
Prerequisite
Basic familiarity with strategic management concepts.
Goal
At the end of the course, the student should be able to:
1. Identify, measure, and evaluate a company’s digital strategy as it relates to the relationships between value drivers, value levers, and digital technologies (AACSB - LO5A).
2. Develop hands-on experience with understanding and using key digital technologies that drive digital strategy (AACSB - LO7D).
3. Demonstrate effective visualization and data analytics skills (AACSB - LO7C).
4. Analyze and solve business case situations related to digital technology problems (AACSB - LO3B).
1. Identify, measure, and evaluate a company’s digital strategy as it relates to the relationships between value drivers, value levers, and digital technologies (AACSB - LO5A).
2. Develop hands-on experience with understanding and using key digital technologies that drive digital strategy (AACSB - LO7D).
3. Demonstrate effective visualization and data analytics skills (AACSB - LO7C).
4. Analyze and solve business case situations related to digital technology problems (AACSB - LO3B).
Presentation
Digital technologies are revolutionizing how organizations do business. Technology giants, along with legacy organizations that have embraced digital technologies and other emerging tech-savvy startups are redefining the strategic landscape. Modern companies now face pressures to infuse digital technology in all aspects of their business, including processes, interactions with customers, partners and employees, as well as products and services. Understanding how such digital strategies develop and operate is an essential skill for entrepreneurs (to create the strategy), managers (to take actions that are coherent with the strategy), and business analysts and consultants (to co-create and interpret the strategy). This course is designed to provide learners with the knowledge, insights, and frameworks necessary to design and evaluate digital strategies, with a special emphasis on the lightweight technologies (e.g., SMAC) and heavyweight technologies (e.g., ERP) that drive such strategies
Modalités
Organization
| Type | Amount of time | Comment | |
|---|---|---|---|
| Présentiel | |||
| Cours interactif | 14,00 | ||
| Travaux dirigés | 2,00 | ||
| Autoformation | |||
| Lecture du manuel de référence | 8,00 | ||
| Recherche | 6,00 | ||
| E-Learning | 4,00 | ||
| Travail personnel | |||
| Group Project | 10,00 | ||
| Charge de travail personnel indicative | 6,00 | ||
| Overall student workload | 50,00 | ||
Evaluation
Assessment of learning will occur through various modalities, including participation, business case analyses, and a number of individual and group deliverables (see Table below)
| Control type | Duration | Amount | Weighting |
|---|---|---|---|
| Contrôle continu | |||
| Participation | 16,00 | 1 | 20,00 |
| Autres | |||
| Etude de cas | 0,00 | 1 | 40,00 |
| Projet Individuel | 0,00 | 1 | 15,00 |
| Rapport écrit | 1,00 | 1 | 25,00 |
| TOTAL | 100,00 | ||
Ressources
Bibliography
Business cases will be posted on the course portal. These cases must be read and prepared by students before each class. The cases will not be summarized in class. Rather, students will come prepared to discuss the cases in class. -
Internet resources