Actualités et agenda
Nos formations
Établissement
Langue d'enseignement
English
Matières
INTERNATIONAL BUSINESS
Ce cours apparaît dans les formation(s) suivante(s)
Diplôme IÉSEG (Bac +5) Programme Grande École
- Crédits ECTS: 2.00
Responsable(s)
A.BHUKUTH
Présentation
Prérequis
The course Economics for managers presents different market structures and analyses the strategies developed by firms to maximize profit and to avoid competitors from entering the markets. The course studies different market structures which constitute market failures such as monopoly, oligopoly, mopolisitics competitive market and other market structures. This course will help the students understand how the economy is structured and how the firms compete in these markets.
Objectifs
Be able to think like an economist
Identify market structures
Be able to maximize profit of firms in different market structures
Develop strategies for firms
Calculate various measures o market power
Formulate various pricing strategies that allows firms with market power to maximize profit
Identify market structures
Be able to maximize profit of firms in different market structures
Develop strategies for firms
Calculate various measures o market power
Formulate various pricing strategies that allows firms with market power to maximize profit
Présentation
Chapter 0 Introduction to the causes market failures
Chapter 1 Monopoly Market: Profit Maximization in a Monopoly Market, The Economic Effects of Monopoly
Chapter 2 Oligopoly Market: Duopoly of Cornot, Bertrand and Stackelberg
Chapter 3 Monopolistic Competitive Market: Theory of Chambarlain, Theory of Robinson, Profit Maximization in a MCM
Chapter 4 Contestable Market: Theory of Baumol Panzar and Willig
Chapter 5 Theory of Transaction Cost: Theory of Coase and Williamson
Chapter 1 Monopoly Market: Profit Maximization in a Monopoly Market, The Economic Effects of Monopoly
Chapter 2 Oligopoly Market: Duopoly of Cornot, Bertrand and Stackelberg
Chapter 3 Monopolistic Competitive Market: Theory of Chambarlain, Theory of Robinson, Profit Maximization in a MCM
Chapter 4 Contestable Market: Theory of Baumol Panzar and Willig
Chapter 5 Theory of Transaction Cost: Theory of Coase and Williamson
Modalités
Organisation
| Type | Amount of time | Comment | |
|---|---|---|---|
| Présentiel | |||
| Cours interactif | 16,00 | ||
| Autoformation | |||
| E-Learning | 4,00 | ||
| Recherche | 8,00 | ||
| Travail personnel | |||
| Group Project | 12,00 | ||
| Charge de travail personnel indicative | 10,00 | ||
| Overall student workload | 50,00 | ||
Évaluation
| Control type | Duration | Amount | Weighting |
|---|---|---|---|
| Contrôle continu | |||
| Participation | 16,00 | 0 | 20,00 |
| Autres | |||
| Projet Collectif | 0,00 | 0 | 80,00 |
| TOTAL | 100,00 | ||
Ressources
Bibliographie
The Principle of Economics. 2nd Edition - Mankiw, N.G.
Microeconomics. Addiwerson-Wesley, Pearson, 6th Ed - Perlof, J.M. 2012
Intermediate Microeconomics. A Modern Approach. W.W. Norton & Company, 8th Edition - Varian, H.R. 2010
Microeconomics. Addiwerson-Wesley, Pearson, 6th Ed - Perlof, J.M. 2012
Intermediate Microeconomics. A Modern Approach. W.W. Norton & Company, 8th Edition - Varian, H.R. 2010