Établissement
Langue d'enseignement
English
Matières
INTERNATIONAL BUSINESS
Responsable(s)
W.MIMRA
Intervenant(s)
W.MIMRA
Présentation
Prérequis
Basic knowledge in microeconomics, interest in strategic market and policy analysis,
some knowledge of game theory is helpful.
some knowledge of game theory is helpful.
Objectifs
At the end of the course, the student should be able to:
- Understand and analyze the sources and strategic use of market power
- Understand how competition policy shapes the market environment and steers firm strategies
- Learn about and analyze important competition policy cases, such as European Commission vs. Google
- Understand and analyze the sources and strategic use of market power
- Understand how competition policy shapes the market environment and steers firm strategies
- Learn about and analyze important competition policy cases, such as European Commission vs. Google
Présentation
In 2018, the European Commission fined Google €4.34 billion. What's behind this fine? Google's practices regarding Android mobile devices to strengthen dominance of Google's search engine were deemed illegal.
In this course, we will approach the analysis of firm behavior through the lens of competition policy. Competition policy is the set of policies and laws which are in place to ensure that competition in the marketplace is not restricted in a such a way as to reduce economic welfare.
In the course, we will take a case-based approach: We will discuss important competition policy cases, such as EC. versus Google, EC. versus Intel or the Booking.com case, amongst others. Looking at these cases, we will analyze the strategic behavior of firms, regarding pricing, product, entry deterrence and other decisions, and how these affect the market.
In this course, we will approach the analysis of firm behavior through the lens of competition policy. Competition policy is the set of policies and laws which are in place to ensure that competition in the marketplace is not restricted in a such a way as to reduce economic welfare.
In the course, we will take a case-based approach: We will discuss important competition policy cases, such as EC. versus Google, EC. versus Intel or the Booking.com case, amongst others. Looking at these cases, we will analyze the strategic behavior of firms, regarding pricing, product, entry deterrence and other decisions, and how these affect the market.
Modalités
Organisation
Type | Amount of time | Comment | |
---|---|---|---|
Présentiel | |||
Cours interactif | 14,00 | ||
Coaching | 2,00 | ||
Autoformation | |||
Recherche | 6,00 | ||
Travail personnel | |||
Group Project | 24,00 | ||
Charge de travail personnel indicative | 4,00 | ||
Overall student workload | 50,00 |
Évaluation
The assessment is based on participation in class, group work on a competition policy case and an individual, newspaper-style short article.
Control type | Duration | Amount | Weighting |
---|---|---|---|
Contrôle continu | |||
Participation | 16,00 | 1 | 20,00 |
Autres | |||
Projet Collectif | 0,00 | 1 | 45,00 |
Rapport écrit | 0,00 | 1 | 35,00 |
TOTAL | 100,00 |
Ressources
Bibliographie
Belleflamme/Peitz (2016,2nd edition), Industrial Organization: Markets and Strategies -
Links to the material for the different cases will be provided in class -
Links to the material for the different cases will be provided in class -
Ressources Internet