DOING BUSINESS IN CENTRAL AND EASTERN EUROPE

Code Cours
2324-IÉSEG-M1S2-IBE-MA-EE52UE
Langue d'enseignement
English
Matières
INTERNATIONAL BUSINESS
Ce cours apparaît dans les formation(s) suivante(s)
Responsable(s)
K.CZERNICKA
Intervenant(s)
Katarzyna CZERNICKA
Niveau
Master
Année de formation
Période

Présentation

Prérequis
Students who chose this course should be interested in EastEuropean issues. Ideally they have good knowledge of current economical situation in the Central and Eastern countries. Students will be asked to read some academic texts, some official texts and some articles from newspapers. It is important that students are willing to discuss.
Objectifs
At the end of the course the student should be able to :

-Develop an understanding of Central and Eastern Europe, it’s recent history and rich cultural diversity and its impact on business environment
- Demonstrate an international mindset
- Describe the main characteristic of the business environments of those countries
- Examine strategic and marketing options for Central and Eastern Europe environment
Présentation
Session I Understand Central and Eastern Europe and its recent history
Session II Economic transition and the impact on the business environment (liberalization, privatisation, Foreign Direct Investment), Political, economic and institutional context after the Accession to the EU
Session III The success story of Baltic states (Estonia, Lithuania, Latvia)
Session IV Focus on Poland and its FDI
Session V Car industry in Slovakia
Session VI The rise of the enterprising in Russia

Modalités

Organisation
Type Amount of time Comment
Présentiel
Cours magistral 16,00
Travail personnel
Group Project 8,00
Individual Project 2,00
Charge de travail personnel indicative 8,00
Overall student workload 34,00
Évaluation
Continual assessment 45 %. Students have to prepare an oral group presentation on a topic chosen from the list provided during the first session. Country/Firm/Businessman Analysis: each student will be asked to give an overview of one country/firm/businessman from the region in the topics of business, finance, and economics. Class participation will also be taken into account (10%). At the end of the semester there will be a short written exam (45%). Feedback will be given to students during the semester and after the written exam.
Control type Duration Amount Weighting
Contrôle continu
Participation 16,00 1 10,00
Autres
Projet Collectif 0,50 1 45,00
Examen (final)
Examen écrit 1,00 1 45,00
TOTAL 100,00

Ressources

Bibliographie
Orenstein, Mitchel, Out of the Red Building Capitalism and Democracy in Postcommunist Europe, Middlesex : Michigan University Press, 2004 -
Appel, Hilary, A New Capitalist Order: Privatization and Ideology in Russia and Eastern Europe, Pittsburgh, University of Pittsburgh, 2004. -
Kozminski, Andrzej K., Strategies for Central and Eastern Europe , Hoboken : Macmillan Publishing Co., 2000 -
Review : The Economists - -
Review : Working Papers from Warsaw School of Economics - -