Actualités et agenda
Nos formations
Établissement
Langue d'enseignement
English
Matières
ENTREPRENEURSHIP
Ce cours apparaît dans les formation(s) suivante(s)
Diplôme IÉSEG (Bac +5) Programme Grande École
- Crédits ECTS: 2.00
Responsable(s)
G.MOURMANT
Intervenant(s)
Gaëtan MOURMANT
Présentation
Prérequis
Several Business Ideas.
Objectifs
One of the challenge of the entrepreneur is to make very fast decision with a very limited amount of reliable information. In those situations, entrepreneurs are reporting using rational decision making, but also intuition.
The aim of this course is to understand and practically develop one's entrepreneurial decision making’s skills.
At the end of the course, the student should be able to understand the current debate about entrepreneurial intuition vs. rational decision making, as well as practically knowing when he/she can trust his/her own decision making processes and how to develop them.
The aim of this course is to understand and practically develop one's entrepreneurial decision making’s skills.
At the end of the course, the student should be able to understand the current debate about entrepreneurial intuition vs. rational decision making, as well as practically knowing when he/she can trust his/her own decision making processes and how to develop them.
Présentation
The following questions will be treated :
- The relationship between personality and intuition?
- Training the brain and the “expert intuition”
- How and when entrepreneurs are reporting using their intuition?
- Under which circumstances intuition can be used?
- When analytical reasoning should be used compared to intuition?
- Using grounded theory and conceptualization for better entrepreneurial decision making
- In-depth discussion on the study of cognitive biases in entrepreneurship
- Developing a rational business model
- The relationship between personality and intuition?
- Training the brain and the “expert intuition”
- How and when entrepreneurs are reporting using their intuition?
- Under which circumstances intuition can be used?
- When analytical reasoning should be used compared to intuition?
- Using grounded theory and conceptualization for better entrepreneurial decision making
- In-depth discussion on the study of cognitive biases in entrepreneurship
- Developing a rational business model
Modalités
Organisation
| Type | Amount of time | Comment | |
|---|---|---|---|
| Présentiel | |||
| Cours interactif | 16,00 | ||
| Autoformation | |||
| Lecture du manuel de référence | 19,00 | ||
| Travail personnel | |||
| Group Project | 15,00 | ||
| Overall student workload | 50,00 | ||
Évaluation
Evaluation of the correct theoretical understanding of the concepts
Evaluation of the correct application of the concepts in various situations.
An evaluation grid will be available.
Evaluation of the correct application of the concepts in various situations.
An evaluation grid will be available.
Ressources
Bibliographie
ARIELY, D. (2009). Predictably irrational, revised and expanded edition: The hidden forces that shape our decisions. HarperCollins -
DANE E and PRATT MG (2007) Exploring Intuition and Its Role in Managerial Decision Making. Academy of Management Review 32(1), 33-54. -
THOMAS, O. (2018). Two decades of cognitive bias research in entrepreneurship: What do we know and where do we go from here?. Management Review Quarterly, 68(2), 107-143. -
SHEPHERD, D. A., WILLIAMS, T. A., & PATZELT, H. (2015). Thinking about entrepreneurial decision making: Review and research agenda. Journal of management, 41(1), 11-46. -
- WALSH, Isabelle, HOLTON, Judith A., et MOURMANT, Gaëtan. Conducting Classic Grounded Theory for Business and Management Students. SAGE Publications Limited, 2019. -
DANE E and PRATT MG (2007) Exploring Intuition and Its Role in Managerial Decision Making. Academy of Management Review 32(1), 33-54. -
THOMAS, O. (2018). Two decades of cognitive bias research in entrepreneurship: What do we know and where do we go from here?. Management Review Quarterly, 68(2), 107-143. -
SHEPHERD, D. A., WILLIAMS, T. A., & PATZELT, H. (2015). Thinking about entrepreneurial decision making: Review and research agenda. Journal of management, 41(1), 11-46. -
- WALSH, Isabelle, HOLTON, Judith A., et MOURMANT, Gaëtan. Conducting Classic Grounded Theory for Business and Management Students. SAGE Publications Limited, 2019. -